Want leads this month? Paid ads put you in front of buyers the moment they search.
PPC (pay-per-click) advertising puts your business at the top of Google, in social feeds and on YouTube, and you only pay when someone clicks. It’s the fastest way we know to reach new buyers who are ready to act now.
PPC runs on Google search, Facebook and Instagram feeds, YouTube and Amazon listings. We pick the platforms where your buyers actually spend their time, rather than spreading your budget thinly across every one of them.
Our PPC campaign management is judged on one thing: what each lead costs you. We set up tracking, test the ads, cut wasted spend and move budget to what works, then report clearly on spend, leads and cost per lead.
For businesses spending $2,500 to $10,000 a month on one ad platform.
+ $250 one-time setup. 3-month minimum.
Get started with ProWhat you get
For businesses spending $10,000 or more a month across up to 2 ad platforms.
Min $1,500/month + $300 setup. 3-month minimum.
Get started with PremiumWhat you get
Compare every feature, line by line
Both plans get the same weekly optimization. The difference is account size and how many platforms we run.
| Feature | Pro$1,450/mo | Premium15% of spend |
|---|---|---|
| Setup | ||
| Account audit before anything changes | ||
| Goals and target cost per lead agreed before launch | ||
| Keyword and competitor research | ||
| Campaign structure built or rebuilt | ||
| Conversion tracking: GA4 and ad platform | ||
| Ad copywriting | ||
| Landing page review with fix list | ||
| Account size | ||
| Monthly ad spend | $2,500 to $10,000 | $10,000+ |
| Ad platformsGoogle Ads, Meta, LinkedIn, TikTok, ChatGPT or Amazon Ads | 1 | Up to 2 |
| Ad groups | Up to 25 | Up to 60 |
| Ads per ad group | 4 | 6 |
| Keywords managed | Up to 500 | Up to 1,000 |
| Weekly optimization | ||
| Search term review and negative keywords | ||
| Bid and budget management | ||
| Ad A/B testing | ||
| Audience, location and device targeting | ||
| Weekly scaling review: what to push, what to cut | ||
| Budget split across platforms by cost per lead | ||
| Reporting and support | ||
| Dedicated campaign manager | ||
| Monthly report: spend, leads, cost per lead and ROAS | ||
| Cross-platform view in one report | ||
| Terms | ||
| Management fee | $1,450/month | 15% of spend, min $1,500 |
| One-time setup fee | $250 | $300 |
| Minimum term | 3 months | 3 months |
| Ad spend paid by you, straight to the platform | ||
| Ad accounts and data stay in your nameOur team works in them with full access | ||
Prices in US dollars. Ad spend is separate and paid by you directly to Google, Meta, LinkedIn, TikTok, OpenAI or Amazon. Premium is 15% of monthly ad spend: $1,500 at $10,000, $3,000 at $20,000, $7,500 at $50,000. If spend drops below $10,000 in a month, the fee stays at $1,500. After the first 3 months both plans run month to month.
PPC is advertising where you pay each time someone clicks your ad. You bid on the searches and audiences that matter to your business, and your ad shows in the sponsored spots at the top. PPC delivers speed, while SEO builds visibility that compounds, so pairing PPC with SEO campaign management captures demand now and builds organic traffic that lasts.
We match the ad format to the goal: search ads for buyers ready to act, image and video ads to build awareness, and remarketing for people who visited your site but didn’t buy. Every format is tracked back to leads, so budget moves to whatever brings in enquiries at the lowest cost per lead.
PPC is fast and precise. Ads can go live within days, you choose exactly who sees them (by search, location, device and interest), and every click and conversion is tracked. That makes it the quickest way to test what your buyers respond to, and to put real numbers behind every marketing decision you make.
We judge campaigns on cost per lead and return on ad spend, not clicks. Our specialists handle keyword research, ad copy, bidding and landing pages, and because the same team runs your SEO, what converts in ads feeds straight into your organic strategy and your content plan.
You pick the searches and audiences you want, set a budget and a bid, and the platform runs an auction every time someone searches. Where your ad shows depends on your bid and on how relevant your ad and landing page are, which is why a well-built campaign can pay less per click than a competitor and still rank above them.
We set up conversion tracking first, so every decision is based on leads and sales. Then we build tightly themed ad groups, write and test ads, cut spend on searches that don’t convert, and move budget to the campaigns that do, reviewing the numbers every week so nothing drifts for long.
Thirty minutes with a senior Kadima strategist. We look at your account and your site, and tell you straight whether paid is the right spend for you right now.
Request a call with the Kadima team Five questions first. The team reads every one and replies within a business day.SEO earns your place in the organic results. It takes months to build, but once you rank well, the traffic keeps coming in month after month with no cost per click.
PPC buys you a spot at the top of the results today. Traffic starts as soon as your ads go live, and it stops the moment your budget runs out or you pause them.
Many of our clients run both: PPC for leads now, SEO for leads that get cheaper over time. We plan the two together, so what converts in ads guides the organic work.
An Amazon seller grew revenue 86% and net profit 310.7% in 3 months while cutting TACOS 6.9 points.
A well-established brick-and-mortar flower shop launched an online store to expand its reach and capitalize on growing e-commerce
A fast-growing e-commerce business approached Kadima to improve its underperforming Google Ads campaign. Despite steady ad spend, the
A well-run PPC campaign gives you:
Keyword and competitor research, ad copy, landing page reviews, bid and budget management, A/B testing, conversion tracking and monthly reporting. The Kadima team runs it as a monthly retainer, so your account gets worked on every week instead of being set up once and left alone.
You show up in front of buyers who are searching right now, you only pay when someone clicks, and you can see exactly which keywords and ads turn into enquiries. PPC also moves faster than SEO, which makes it a good way to test offers and keywords before you put money into content.
Ads can bring in clicks the day they go live. The first weeks are mostly about collecting data. Cost per lead usually comes down once there is enough conversion data for bidding and targeting to learn from.
Most businesses do best with both. PPC buys visibility today. SEO and AEO build visibility on Google and in AI answers that you do not pay for per click. A common path is to start with PPC for quick leads and add SEO as the longer play.
Google Ads, Meta, LinkedIn, TikTok, ChatGPT and Amazon Ads. We pick the platforms based on where your buyers actually search and scroll, not on what is easiest to sell.
Tell us about your account and goals through the contact form or email hello@kadimadigital.com. The team reviews your current setup and comes back with what we would change first.
Four guides written from campaigns we manage. No theory, no recycled Google help docs.
How can we help you grow?
A few quick questions so we can give you a useful answer. The Kadima team reads every one and replies within one business day.
