LinkedIn ads that reach the people who sign the contract
A LinkedIn ads agency builds and runs your campaigns in LinkedIn Campaign Manager. Audiences by job title, company and seniority, offers worth a work email, and every campaign judged on cost per qualified lead.
LinkedIn clicks cost more than most platforms, so mistakes get expensive fast. Audiences that are too broad. Audience expansion left on. Brand ads with nothing to download or book. We fix those first, then test offers and audiences every week and move budget to the leads your sales team actually wants.
Your Campaign Manager account stays in your name. Our team works in it with full access.
The same lead-first method we run on LinkedIn
Leads in 3 months
Cost per lead
Months to get there
Everything LinkedIn, run by one team
B2B buyers need more than one touch before they talk to sales. We set up targeting, offers and tracking so every touch is measured against pipeline.
Precise targeting
Audiences built by job title, seniority, company size and industry, or from your own target account list.
Lead Gen Forms
Forms that open inside LinkedIn with details already filled in, synced to your CRM so no lead sits in a spreadsheet.
Sponsored Content
Single image, carousel, video and document ads, each built around an offer worth a work email.
Pipeline tracking
Insight Tag and conversion tracking set up before launch, with every campaign judged on cost per qualified lead.
Where LinkedIn ad budgets usually leak
These are the eight problems we look for first. On a platform this expensive each one adds up quickly, and each one is fixed during the first month.
- Audiences too broad for the price of a click
- Audience expansion left switched on
- Brand ads with nothing to download or book
- Lead Gen Forms with no CRM sync
- No Insight Tag or conversion tracking
- Leads that never reach a sales call
- One ad running for months
- Bids left on default settings
Your first 90 days with Kadima
A fixed rhythm, so you always know who the ads reach and what each lead costs.
Define the buyer
We map the roles, company sizes and industries that sign your deals, check tracking and set a target cost per qualified lead.
Build the offer
Ads and Lead Gen Forms built around an offer your buyers want, such as a guide, audit or demo, tested across 2 to 3 audiences.
Measure the pipeline
Weekly audience, bid and ad changes, with budget moved to the leads that turn into sales calls. You get a full report every month.
Set up in month 1
- LinkedIn Campaign Manager audit
- Insight Tag and conversion setup
- Audiences by role and company
- Lead Gen Forms with CRM sync
- Offer and ad copywriting
Every week after that
- Audience performance review
- Bid and budget changes
- Ad tests and refreshes
- Lead quality checks with your sales team
- Monthly leads and pipeline report
Plans start at $1,450 a month. Every plan, side by side, is on the PPC page.
Compare PPC plansPPC Case Studies
Real results from Kadima PPC campaigns
Amazon Seller Grew Revenue 86% and Net Profit 310.7% in 3 Months With PPC
An Amazon seller grew revenue 86% and net profit 310.7% in 3 months while cutting TACOS 6.9 points.
Flower Shop Turned $2K of Meta Ad Spend Into 11.43 ROAS in 40 Days
A well-established brick-and-mortar flower shop launched an online store to expand its reach and capitalize on growing e-commerce
E-commerce Brand Got 6x Conversions and 84% Lower CPA Without Raising Spend
A fast-growing e-commerce business approached Kadima to improve its underperforming Google Ads campaign. Despite steady ad spend, the
LinkedIn Ads FAQs
Straight answers on LinkedIn ads for B2B, costs and how the Kadima team works in your account.
Are LinkedIn ads worth it for B2B?
Yes, when one new client is worth far more than the cost of a lead. LinkedIn clicks cost more than most platforms, but it is the only one that targets by job title, company and seniority, so the leads are closer to the people who buy.
How much does LinkedIn ads management cost?
LinkedIn ads run on the Kadima PPC plans: $1,450 a month plus a $250 setup fee for ad spend between $2,500 and $10,000, or 15% of ad spend with a $1,500 minimum above $10,000. Ad spend is paid by you directly to LinkedIn.
What LinkedIn ad formats do you use?
Mostly Sponsored Content: single image, carousel, video and document ads, paired with Lead Gen Forms. We add Message Ads or retargeting when the offer and audience size justify it.
Can you target a list of specific companies?
Yes. We can upload your target account list to LinkedIn and narrow it by job title and seniority, so ads only reach the decision makers at the companies you want to win.
What our clients say
Ready for LinkedIn leads your sales team wants?
Send us your account details and the team will tell you who we would target first.
B2B buyers research before they call
LinkedIn puts your name in front of them. Search catches them when they start comparing options, and AEO gets you on the shortlist when they ask ChatGPT.
