Facebook and Instagram ads that sell, not just reach
A Meta ads agency plans, builds and runs your ads across Facebook and Instagram. Tracking, audiences, creative and budgets, plus the weekly calls on what to keep and what to cut.
Most wasted Meta spend comes from three things. Tracking that misses sales, so Meta optimizes for the wrong people. One ad left running until it burns out. Audiences split so thin that nothing can learn. We fix tracking first, then test new creative every week and move budget to the lowest cost per sale or lead.
Your ad account and Business Manager stay in your name. Our team works in them with full access.
A small test budget, tracked properly, put behind the ads that sold
Total Meta ad spend
Return on ad spend
Days from launch to result
Everything Meta, run by one team
Good Meta results come from four things working together. We handle all four, so nothing falls between two suppliers.
Tracking first
Meta Pixel and Conversions API set up before launch, so Meta learns from real purchases and leads, not page views.
Creative testing
New hooks, images and short videos tested every week. Winners get budget. Tired ads are replaced before cost per result climbs.
Audiences
Broad, interest and lookalike audiences, plus retargeting of site visitors, video viewers and past customers, each measured on its own.
Feed, Stories, Reels
Creative sized and written for each placement on Facebook and Instagram, so the ads look like they belong there.
Where Meta ad budgets usually leak
These are the eight problems we look for first. Each one quietly raises your cost per sale, and each one is fixed during the first month.
- Pixel firing, but no Conversions API
- Campaigns optimized for clicks, not sales
- One ad running until it burns out
- Audiences split so thin nothing learns
- Boosted posts with no tracking
- Retargeting the same ad for weeks
- Budget spread evenly, not to winners
- Lead forms bringing in junk leads
Your first 90 days with Kadima
A fixed rhythm, so you always know what is being tested and why budget is moving.
Fix the tracking
We check the Pixel, Conversions API and events, then agree the one result each campaign is judged on: a sale, a lead or a booked call.
Build and test
A simple campaign structure with 3 to 5 creative angles live at once, plus a retargeting layer for people who already visited your site.
Scale what works
New creative in, tired creative out, budget moved to the lowest cost per result every week. You get a full report every month.
Set up in month 1
- Pixel and Conversions API check
- Campaign structure built around one goal
- Facebook and Instagram placements
- Ad copy and creative briefs
- Lookalike and retargeting audiences
Every week after that
- Creative tests and refreshes
- Audience performance review
- Budget moved to winning ads
- Frequency and fatigue checks
- Monthly spend, leads and ROAS report
Plans start at $1,450 a month. Every plan, side by side, is on the PPC page.
Compare PPC plansPPC Case Studies
Real results from Kadima PPC campaigns

Amazon Seller Grew Revenue 86% and Net Profit 310.7% in 3 Months With PPC
An Amazon seller grew revenue 86% and net profit 310.7% in 3 months while cutting TACOS 6.9 points.

Flower Shop Turned $2K of Meta Ad Spend Into 11.43 ROAS in 40 Days
A well-established brick-and-mortar flower shop launched an online store to expand its reach and capitalize on growing e-commerce

E-commerce Brand Got 6x Conversions and 84% Lower CPA Without Raising Spend
A fast-growing e-commerce business approached Kadima to improve its underperforming Google Ads campaign. Despite steady ad spend, the
Meta Ads FAQs
Straight answers on Facebook and Instagram ads, costs and how the Kadima team works in your account.
What does a Meta ads agency do?
It plans, builds and manages your Facebook and Instagram ads: tracking setup, audiences, creative and copy, budgets and weekly optimization. Kadima judges every campaign on cost per lead, cost per purchase or return on ad spend, not reach or likes.
How much does Meta ads management cost?
Meta ads run on the Kadima PPC plans: $1,450 a month plus a $250 setup fee for ad spend between $2,500 and $10,000, or 15% of ad spend with a $1,500 minimum above $10,000. Ad spend is paid by you directly to Meta.
Do you manage both Facebook and Instagram ads?
Yes. Both run from the same Meta Ads Manager account. We build creative for Feed, Stories and Reels so the ads look native on each placement.
Why do I need the Conversions API?
Browser privacy settings and ad blockers stop the Meta Pixel from seeing some sales. The Conversions API sends those events from your server, so Meta has more complete data to find buyers and report results.
What our clients say
Ready for Meta ads that sell?
Send us your account details and the team will tell you what we would test first.
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