Amazon PPC Case Study: Efficiency-Led Revenue Scaling
January 28, 2026
Industry: E-commerce / Consumer Goods Service: Amazon PPC Optimisation & Listing Support Region: United States Engagement Duration: October 1, 2025
From the Kadima blog
Case Studies
Practical guides on SEO, AEO and paid search, written by the team that does the work.
How Canonical + Crawl Cleanup Drove $599.56K Organic Revenue in 6M
November 19, 2025
A technology-focused e-commerce retailer managing more than 71,000 URLs aimed to improve crawl efficiency, indexation, and organic visibility.
Over time, the site’s structure had become overly complex, with excessive category nesting, duplicate content across sections, and inefficient crawl paths preventing Google from effectively reaching and ranking key pages.
The objective was to simplify site architecture, correct canonical issues, and align the content strategy with keyword intent to drive scalable, measurable growth.
Dental E-commerce Brand Grew Organic Revenue 18.8% After a Full SEO Recovery
November 19, 2025
In the dental wellness market, trust and visibility are tightly connected. Customers look for credible, science-backed products that enhance comfort and confidence, and organic search visibility often defines that first moment of trust.
By early 2025, this European e-commerce brand had built strong customer loyalty but faced declining organic visibility. Traffic had slowed, and keyword coverage was inconsistent. Then, a single technical misconfiguration removed the entire site from Google’s index, eliminating its organic presence overnight.
We Built an Email Revenue Engine in 120 Days: 12% → 55% Attribution for a Beauty Brand
November 19, 2025
A health and beauty brand approached Kadima to revitalize its underutilized email marketing channel.
Although the company had a Mailchimp account, they had never sent structured campaigns or implemented automation. Their goal was to establish a strong foundation for email marketing — one capable of generating consistent, measurable revenue.
Kadima’s objective was to transform a dormant channel into a profitable revenue stream by optimizing list growth, segmentation, automation, and campaign execution.
“Set-and-Scale” Build: How a CBD Brand Went 0 → 28% Email Revenue in Under 6M
November 19, 2025
A rapidly growing CBD company specializing in CBD-infused wellness products approached Kadima to improve customer retention and increase revenue through automation.
Operating in a competitive, compliance-sensitive market, the brand relied heavily on one-time purchases and lacked a systematic way to nurture, retain, or re-engage customers.
$2K spend drove 11.43 ROAS and lifted sales for a flower shop in 40 days in Q1
November 19, 2025
A well-established brick-and-mortar flower shop in North Holland launched an online store to expand its reach and capitalize on growing e-commerce demand.
To achieve their goal of increasing website sales by 10% by the end of Q1, the client partnered with Kadima to develop a data-driven Facebook Ads strategy aimed at driving traffic and converting that traffic into sales.
6x Conversions and 84% Lower Cpa Without Raising Spend For This Ecom Brand
November 18, 2025
A fast-growing e-commerce business approached Kadima to improve its underperforming Google Ads campaign. Despite steady ad spend, the campaign was generating minimal conversions and a high Cost Per Acquisition (CPA).
In January 2023, the brand recorded 453 clicks, 3 purchases, and a total spend of $1,120, resulting in a CPA of $374, far above industry benchmarks. The client’s goal was to improve cost efficiency, increase conversions, and enhance ROI from paid media channels.
SaaS Lead Gen Turnaround 61 Leads In 3 Months While CPA Dropped 95%
November 18, 2025
A B2B Software as a Service (SaaS) company approached Kadima after facing major inefficiencies in its Google Ads performance. Despite consistent ad spend, their campaigns were failing to convert traffic into leads.
During February and March 2025, the brand received 274 clicks but only one lead, resulting in a Cost Per Acquisition (CPA) of $317. The client’s challenge was to improve lead quality, reduce CPA, and build a scalable paid acquisition system for future growth.
From Invisible To In-Demand, 268% More Impressions and 261% More Clicks
November 18, 2025
A leading online video redaction and content creation platform partnered with Kadima to enhance organic visibility, boost qualified traffic, and improve conversions.
The company operated in a competitive SaaS niche where discoverability, authority, and conversion optimization are essential for sustainable growth
Cleaner Code Faster Loads GTMetrix C To A, Rankings Up 10.1, Clicks Up 40%
November 18, 2025
leading provider of high-quality paint and plaster products approached Kadima with a clear objective: to increase website traffic, improve technical performance, and strengthen search visibility.
The company’s website had solid content and a growing product base, but was limited by technical inefficiencies and suboptimal keyword targeting
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